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New Ebook Explains Why Intent Audiences Oversell the Connection Between Intent and Action Top B2C Marketers Find Success in Buyer Data Over Int...

Discover 10 creative approaches for your marketing department to implement next year. How You Can Find Your Next Set of Qualified Leads Identi...

Wodwo Dives into Data Science with Joe Godfrey Which set of data is more beneficial for marketers, buyer data or browser data? Joe Godfrey, ...

Wodwo Dives into Data Science with Joe Godfrey Joe Godfrey, Chief Data Scientist at Dataline, says, “If you need to grow, you’re a good can...

As you prepare your next marketing campaign, you’re probably going to spend a lot of time focused on content. You’ll think carefully about the...

In a recent interview with AiThority, Paul Sobel, president and CEO at Wodwo, discusses the journey and inspiration behind building Wodwo. Read t...

“Marketing is not a function. It is the whole business seen from the customer’s point of view.” – Peter Drucker Many marketers believe ...

You know the value of your customer database. It’s the lifeblood of your business; the beating heart of all your marketing efforts. But your cus...

What can you do in an hour? Go to the gym? Have a nice lunch? Get a mani-pedi? Sure, those are some nice ideas. Or you could identify and capture a fe...

Data science is the holy grail of marketing. But the quest to unlock its powers has not always been simple or successful. The world of data scienc...